20.06.07 by Glenn Malkin
So what will the world of executive coaching look like in ten years time? Will the demand continue to grow? Do those that say it is a passing fad have a point? Will the move towards accreditation change things? Recent articles have started to suggest there may be concern about limited measurable results – is this valid?
What do you think?
Glenn Malkin – The Beech Consultancy
2 comments
about 1 year ago, Peter Blackeby said:
There is a huge focus in business today on 'measurable results. The challenge for coaches is not so much delivering the benefits as helping their clients to see the connection between the progress they make as coachees and the benefits that ensue.
It would be great to get a range of views on how this can be achieved. It is all to easy to see this element of the relationship as outside the scope of the relationship, maybe because it does not appear to be addressing the coachee's agenda? Nevertheless I believe we have a responsibility to the profession too - and that ensuring that the value of the coaching relationship is understood is a key element of this.
about 1 year ago, jacquelyn bownes said:
I believe that the move towards a regulated coach industry and coach accreditation is in part a response to the need to keep coaching 'safe' and an attractive and credible option of development capable of enabling genuine step change in performance for leaders in business. Without a clear set of coach competencies and accreditation process and an explicit ethical framework/ code of conduct to which all practising coaches adhere, the industry runs the risk of confusing its potential executive clients, diluting its impact and at worst sullying its reputation as people deliver (or not, as the case may be!) a range of approaches/ things under the guise of coaching which may be very different to what might be expected.




One small step up the mountain often widens your horizons in all directions.